{"id":3411,"date":"2017-02-15T10:38:34","date_gmt":"2017-02-15T09:38:34","guid":{"rendered":"https:\/\/www.iligo.fr\/?p=3411"},"modified":"2025-01-16T16:30:43","modified_gmt":"2025-01-16T15:30:43","slug":"mesures-automatiques-des-emotions","status":"publish","type":"post","link":"https:\/\/www.iligo.fr\/en\/mesures-automatiques-des-emotions\/","title":{"rendered":"Automatic emotion measurement: the French are ready, according to an iligo study"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div class=\"vc_row wpb_row vc_row-fluid edgtf-section edgtf-content-aligment-left\" style=\"\"><div class=\"clearfix edgtf-full-section-inner\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><!--:en--><\/p>\n<p><!--:--><!--:fr--><strong>Mesures automatiques des \u00e9motions &#8211; Divertissement, m\u00e9dias, communication, politique\u2026l\u2019\u00e9motion investit jours apr\u00e8s jours un peu plus notre vie quotidienne. Les marques l\u2019ont bien compris, et sont \u00e0 la recherche perp\u00e9tuelle de cette valeur s\u00fbre et universelle, gr\u00e2ce \u00e0 l\u2019arriv\u00e9e des neurosciences notamment. Dans ce contexte, iligo, en partenariat avec la revue INfluencia, a men\u00e9e l\u2019enqu\u00eate aupr\u00e8s des Fran\u00e7ais sur leurs \u00e9motions.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>Dans la morosit\u00e9 ambiante, la joie est tout de m\u00eame la premi\u00e8re intensit\u00e9 \u00e9motionnelle selon l&rsquo;exp\u00e9rience des\u00a0Fran\u00e7ais (69%), et la vue le premier sens g\u00e9n\u00e9rateur d&rsquo;\u00e9motions. Des r\u00e9sultats un peu plus surprenants lorsqu&rsquo;on parle de mesure automatique des \u00e9motions. <strong>63% sont pr\u00eats \u00e0 accepter une telle mesure&#8230;<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>Quelles sont les \u00e9motions les plus ressenties par les Fran\u00e7ais ? Sont-ils pr\u00eats \u00e0 accepter la mesures automatiques des \u00e9motions ? Par quels moyens ? Dans quel but pour les marques ?<\/p>\n<p>&nbsp;<\/p>\n<p>More information in the <a href=\"https:\/\/www.iligo.fr\/wp-content\/uploads\/2017\/02\/170215-Etude-iligo-Les-Fran\u00e7ais-et-les-\u00e9motions-2.pdf\" target=\"_blank\" rel=\"noopener\">Press release<\/a><\/p>\n<p>Lire l&rsquo;article d&rsquo;<a href=\"http:\/\/www.influencia.net\/fr\/actualites\/media-com,media,francais-sont-prets-accepter-mesures...-automatiques-emotions,7093.html\" target=\"_blank\" rel=\"noopener\">Influencia<\/a><!--:--><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Mesures automatiques des \u00e9motions &#8211; Divertissement, m\u00e9dias, communication, politique\u2026l\u2019\u00e9motion investit jours apr\u00e8s jours un peu plus notre vie quotidienne. Les marques l\u2019ont bien compris, et sont \u00e0 la recherche perp\u00e9tuelle de cette valeur s\u00fbre et universelle, gr\u00e2ce \u00e0 l\u2019arriv\u00e9e des neurosciences notamment. Dans ce contexte, iligo, en partenariat avec la revue INfluencia, a men\u00e9e l\u2019enqu\u00eate aupr\u00e8s des Fran\u00e7ais sur leurs \u00e9motions.<\/p>","protected":false},"author":2,"featured_media":44711,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[316],"tags":[465,203,355,253,419,356,502],"class_list":["post-3411","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-etudes","tag-465","tag-emotion","tag-emotions","tag-iligo","tag-influencia","tag-mesure","tag-mesure-automatique-des-emotions"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mesures automatiques des \u00e9motions : les Fran\u00e7ais sont pr\u00eats<\/title>\n<meta name=\"description\" content=\"Quelles sont les \u00e9motions ressenties par les Fran\u00e7ais ? Comment les mesurer ? 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