{"id":69680,"date":"2024-05-16T09:46:41","date_gmt":"2024-05-16T07:46:41","guid":{"rendered":"https:\/\/www.iligo.fr\/?p=69680"},"modified":"2024-05-21T14:44:27","modified_gmt":"2024-05-21T12:44:27","slug":"fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant","status":"publish","type":"post","link":"https:\/\/www.iligo.fr\/en\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/","title":{"rendered":"Fin des cookies : Moins d\u20191 Fran\u00e7ais sur 10 se d\u00e9clare au courant"},"content":{"rendered":"

M\u00eame si elle a \u00e9t\u00e9 \u00e0 nouveau d\u00e9cal\u00e9e, la fin des cookies tiers sur Google Chrome demeure un sujet d\u2019actualit\u00e9. Servant au retargeting et \u00e0 une personnalisation plus pouss\u00e9e des sites internet, les cookies sont au c\u0153ur des strat\u00e9gies digitales des marques mais qu\u2019en est-il des Fran\u00e7ais\u00a0? Sont-ils au courant\u00a0? Qu\u2019en pensent-ils\u00a0? <\/strong><\/p>\n

Dans le cadre du cycle d\u2019\u00e9tudes \u00ab Regards sur le Consommateur Contemporain \u00bb, iligo a interrog\u00e9 des Fran\u00e7ais internautes et vous livre leurs retours.<\/strong><\/p>\n

 <\/p>\n

La fin des cookies, un sujet m\u00e9connu mais qui int\u00e9resse<\/strong><\/h4>\n

Moins d\u20191 Fran\u00e7ais internaute sur 10 est au courant de la fin imminente des cookies sur internet. Pourtant, plus de 7 Fran\u00e7ais sur 10 disent s\u2019int\u00e9resser au sujet.<\/p>\n

Si 62% pensent qu\u2019il s\u2019agit d\u2019une obligation l\u00e9gale, 12% l\u2019attribue \u00e0 un souhait des \u00e9diteurs de contenus, quand 24% avouent ne pas connaitre la raison de la fin des cookies.<\/p>\n

 <\/p>\n

Accepter \/ Refuser \/ S\u00e9lectionner ses pr\u00e9f\u00e9rences : des Fran\u00e7ais partag\u00e9s\u00a0!<\/strong><\/p>\n

 <\/p>\n

\"\"Un tiers des internautes d\u00e9clare avoir tendance \u00e0 les accepter, un autre tiers les refuser et le dernier tiers \u00e0 adapter son choix aux sites fr\u00e9quent\u00e9s.<\/p>\n

Mais si on leur demande ce qu\u2019ils ont r\u00e9ellement fait depuis le d\u00e9but d\u2019ann\u00e9e 2024, ils pensent avoir accept\u00e9 tous les cookies de 51% des sites fr\u00e9quent\u00e9s, refus\u00e9 pour 41% des sites et s\u00e9lectionn\u00e9 leurs pr\u00e9f\u00e9rences pour seulement 8% des sites.<\/p>\n

Cons\u00e9quence de cette non-homog\u00e9n\u00e9it\u00e9 de chaque fran\u00e7ais : une non-m\u00e9morisation des sites pour lesquels les cookies ont \u00e9t\u00e9 accept\u00e9s. En effet, entre 57% des Fran\u00e7ais qui d\u00e9clarent ne pas se souvenir et 21% ne pas \u00eatre s\u00fbrs, seuls 22% se souviennent \u2013 au moins partiellement – de leurs choix.<\/p>\n

\u00a0<\/strong><\/h4>\n

L\u2019acc\u00e8s \u00e0 l\u2019information prime sur le fait de ne pas partager ses informations personnelles <\/strong><\/h4>\n

Les motivations premi\u00e8res pour accepter les cookies d\u2019un site sont l\u2019acc\u00e8s au contenu et le lien pr\u00e9alablement \u00e9tabli avec le site (connaissance, appr\u00e9ciation\u2026).<\/p>\n

 <\/p>\n

\"Influence<\/p>\n

 <\/p>\n

Les craintes sont li\u00e9es \u00e0 l\u2019utilisation des donn\u00e9es personnelles, alors m\u00eame que les Fran\u00e7ais ne sont que 13% \u00e0 d\u00e9clarer consulter (toujours ou souvent) les politiques de confidentialit\u00e9 des sites internet concernant les cookies avant de les accepter ou les refuser.<\/p>\n

En moyenne, chaque Fran\u00e7ais a 2,5 freins sur l\u2019utilisation de ses cookies (confidentialit\u00e9, vol\/piratage, s\u00e9curit\u00e9 des sites internet…)<\/p>\n

\"pr\u00e9occupation<\/p>\n

Finalement, bien qu\u2019ils aient des inqui\u00e9tudes, les Fran\u00e7ais montrent par leurs actes que la fin des cookies tiers n\u2019est pas vraiment un sujet pour eux\u2026 Tant qu\u2019ils ont acc\u00e8s \u00e0 l\u2019information souhait\u00e9e. Et si leurs choix en termes de cookies ne leur permettent pas d\u2019y avoir acc\u00e8s, ils iront changer leurs pr\u00e9f\u00e9rences sur le site : plus d\u2019un tiers des Fran\u00e7ais l\u2019a d\u00e9j\u00e0 fait.<\/p>\n

 <\/p>\n

M\u00e9thodologie :<\/strong><\/h4>\n

Enqu\u00eate en ligne du 15 au 24 f\u00e9vrier 2024 aupr\u00e8s de 579 Fran\u00e7ais (internautes) de 18 ans et plus repr\u00e9sentatifs de la population Fran\u00e7aise.<\/p>\n

CAWI \u2013 R\u00e9ponses sur smartphone uniquement – Eye tracking via webcam des smartphones<\/p>\n

 <\/p>\n

Contact :<\/strong><\/p>\n

Vous \u00eates int\u00e9ress\u00e9(e) par cette \u00e9tude et souhaitez obtenir plus d\u2019informations\u00a0? N\u2019h\u00e9sitez pas \u00e0 nous contacter :<\/p>\n

Olivier GOULET<\/strong> \u2013 olivier.goulet@iligo.fr<\/a><\/p>\n

 <\/p>\n

A propos d\u2019iligo :<\/strong><\/h4>\n

iligo est une agence d\u2019\u00e9tudes et de conseil sp\u00e9cialis\u00e9e dans la mesure de l\u2019ensemble des leviers marketing et dans la connaissance des comportements des individus, notamment en liaison avec les nouvelles technologies.<\/p>\n

Pour mieux appr\u00e9hender ces enjeux nouveaux et pour mieux y r\u00e9pondre, iligo se d\u00e9finit comme une Research Agency<\/em>.<\/p>\n

Research<\/em> car pour analyser et anticiper les tendances \u00e9mergentes, il s\u2019agit d\u2019\u00eatre op\u00e9rationnel en s\u2019appuyant sur des donn\u00e9es et des observations fiables, tant quantitatives que qualitatives.<\/p>\n

Agency<\/em> car il s\u2019agit de s\u2019appuyer sur ce savoir-faire m\u00e9thodologique pour aboutir \u00e0 des enseignements op\u00e9rationnels et strat\u00e9giques. Un parti pris qui permet de faire de nos \u00e9tudes de v\u00e9ritables aides \u00e0 la prise de d\u00e9cision.<\/p>\n

 <\/p>\n

Pour en savoir plus, visitez notre site web : https:\/\/www.iligo.fr\/<\/a><\/p>\n

Facebook : https:\/\/www.facebook.com\/iligo.fr<\/a><\/p>\n

Twitter : https:\/\/twitter.com\/iligo_research<\/a><\/p>\n

LinkedIn : https:\/\/www.linkedin.com\/company\/iligo<\/a><\/p>\n

Instagram\u00a0: https:\/\/www.instagram.com\/iligo_research<\/a><\/p>\n

 <\/p>\n

 <\/p>\n

\"\"<\/p>","protected":false},"excerpt":{"rendered":"

M\u00eame si elle a \u00e9t\u00e9 \u00e0 nouveau d\u00e9cal\u00e9e, la fin des cookies tiers sur Google Chrome demeure un sujet d\u2019actualit\u00e9. Servant au retargeting et \u00e0 une personnalisation plus pouss\u00e9e des sites internet, les cookies sont […]<\/p>\n","protected":false},"author":6,"featured_media":69981,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[201,316,400],"tags":[],"class_list":["post-69680","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","category-etudes","category-iligo"],"yoast_head":"\niligo - Research Agency | Fin des cookies : Moins d\u20191 Fran\u00e7ais sur 10 se d\u00e9clare au courant<\/title>\n<meta name=\"description\" content=\"M\u00eame si elle a \u00e9t\u00e9 \u00e0 nouveau d\u00e9cal\u00e9e, la fin des cookies tiers sur Google Chrome demeure un sujet d\u2019actualit\u00e9. Servant au retargeting et \u00e0 une\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.iligo.fr\/en\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"iligo - Research Agency | Fin des cookies : Moins d\u20191 Fran\u00e7ais sur 10 se d\u00e9clare au courant\" \/>\n<meta property=\"og:description\" content=\"M\u00eame si elle a \u00e9t\u00e9 \u00e0 nouveau d\u00e9cal\u00e9e, la fin des cookies tiers sur Google Chrome demeure un sujet d\u2019actualit\u00e9. Servant au retargeting et \u00e0 une\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.iligo.fr\/en\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/\" \/>\n<meta property=\"og:site_name\" content=\"iligo - Research Agency\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/iligo.fr\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-05-16T07:46:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-21T12:44:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.iligo.fr\/wp-content\/uploads\/2024\/05\/Design-sans-titre-18.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1100\" \/>\n\t<meta property=\"og:image:height\" content=\"728\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Communication\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@iligo_research\" \/>\n<meta name=\"twitter:site\" content=\"@iligo_research\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Communication\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\\\/\"},\"author\":{\"name\":\"Communication\",\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/#\\\/schema\\\/person\\\/da2dff2534c57b6e865a140c3c2e7061\"},\"headline\":\"Fin des cookies : Moins d\u20191 Fran\u00e7ais sur 10 se d\u00e9clare au courant\",\"datePublished\":\"2024-05-16T07:46:41+00:00\",\"dateModified\":\"2024-05-21T12:44:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\\\/\"},\"wordCount\":747,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.iligo.fr\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/Design-sans-titre-18.png\",\"articleSection\":[\"Actualit\u00e9s\",\"\u00c9tudes\",\"iligo\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.iligo.fr\\\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\\\/\",\"url\":\"https:\\\/\\\/www.iligo.fr\\\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\\\/\",\"name\":\"iligo - Research Agency | Fin des cookies : Moins d\u20191 Fran\u00e7ais sur 10 se d\u00e9clare au courant\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.iligo.fr\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/Design-sans-titre-18.png\",\"datePublished\":\"2024-05-16T07:46:41+00:00\",\"dateModified\":\"2024-05-21T12:44:27+00:00\",\"description\":\"M\u00eame si elle a \u00e9t\u00e9 \u00e0 nouveau d\u00e9cal\u00e9e, la fin des cookies tiers sur Google Chrome demeure un sujet d\u2019actualit\u00e9. Servant au retargeting et \u00e0 une\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.iligo.fr\\\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.iligo.fr\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/Design-sans-titre-18.png\",\"contentUrl\":\"https:\\\/\\\/www.iligo.fr\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/Design-sans-titre-18.png\",\"width\":1100,\"height\":728,\"caption\":\"Design sans titre 18\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/www.iligo.fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Fin des cookies : Moins d\u20191 Fran\u00e7ais sur 10 se d\u00e9clare au courant\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/#website\",\"url\":\"https:\\\/\\\/www.iligo.fr\\\/\",\"name\":\"iligo - Research Agency\",\"description\":\"Agence d'\u00e9tudes et conseil marketing\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/#organization\"},\"alternateName\":\"Research Agency\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.iligo.fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/#organization\",\"name\":\"iligo\",\"alternateName\":\"iligo Research Agency\",\"url\":\"https:\\\/\\\/www.iligo.fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.iligo.fr\\\/wp-content\\\/uploads\\\/2018\\\/01\\\/iligo-logo.jpg\",\"contentUrl\":\"https:\\\/\\\/www.iligo.fr\\\/wp-content\\\/uploads\\\/2018\\\/01\\\/iligo-logo.jpg\",\"width\":512,\"height\":512,\"caption\":\"iligo\"},\"image\":{\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/iligo.fr\\\/\",\"https:\\\/\\\/x.com\\\/iligo_research\",\"https:\\\/\\\/www.instagram.com\\\/iligo_research\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/2473085\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.iligo.fr\\\/#\\\/schema\\\/person\\\/da2dff2534c57b6e865a140c3c2e7061\",\"name\":\"Communication\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/edf4ede8d2127a73489be45ed90d082de9ed1a26ecd949be9e6c12edef37dbf5?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/edf4ede8d2127a73489be45ed90d082de9ed1a26ecd949be9e6c12edef37dbf5?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/edf4ede8d2127a73489be45ed90d082de9ed1a26ecd949be9e6c12edef37dbf5?s=96&d=mm&r=g\",\"caption\":\"Communication\"},\"url\":\"https:\\\/\\\/www.iligo.fr\\\/en\\\/author\\\/comiligo\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"iligo - Research Agency | Fin des cookies : Moins d\u20191 Fran\u00e7ais sur 10 se d\u00e9clare au courant","description":"M\u00eame si elle a \u00e9t\u00e9 \u00e0 nouveau d\u00e9cal\u00e9e, la fin des cookies tiers sur Google Chrome demeure un sujet d\u2019actualit\u00e9. Servant au retargeting et \u00e0 une","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.iligo.fr\/en\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/","og_locale":"en_GB","og_type":"article","og_title":"iligo - Research Agency | Fin des cookies : Moins d\u20191 Fran\u00e7ais sur 10 se d\u00e9clare au courant","og_description":"M\u00eame si elle a \u00e9t\u00e9 \u00e0 nouveau d\u00e9cal\u00e9e, la fin des cookies tiers sur Google Chrome demeure un sujet d\u2019actualit\u00e9. Servant au retargeting et \u00e0 une","og_url":"https:\/\/www.iligo.fr\/en\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/","og_site_name":"iligo - Research Agency","article_publisher":"https:\/\/www.facebook.com\/iligo.fr\/","article_published_time":"2024-05-16T07:46:41+00:00","article_modified_time":"2024-05-21T12:44:27+00:00","og_image":[{"width":1100,"height":728,"url":"https:\/\/www.iligo.fr\/wp-content\/uploads\/2024\/05\/Design-sans-titre-18.png","type":"image\/png"}],"author":"Communication","twitter_card":"summary_large_image","twitter_creator":"@iligo_research","twitter_site":"@iligo_research","twitter_misc":{"Written by":"Communication","Estimated reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.iligo.fr\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/#article","isPartOf":{"@id":"https:\/\/www.iligo.fr\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/"},"author":{"name":"Communication","@id":"https:\/\/www.iligo.fr\/#\/schema\/person\/da2dff2534c57b6e865a140c3c2e7061"},"headline":"Fin des cookies : Moins d\u20191 Fran\u00e7ais sur 10 se d\u00e9clare au courant","datePublished":"2024-05-16T07:46:41+00:00","dateModified":"2024-05-21T12:44:27+00:00","mainEntityOfPage":{"@id":"https:\/\/www.iligo.fr\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/"},"wordCount":747,"commentCount":0,"publisher":{"@id":"https:\/\/www.iligo.fr\/#organization"},"image":{"@id":"https:\/\/www.iligo.fr\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/#primaryimage"},"thumbnailUrl":"https:\/\/www.iligo.fr\/wp-content\/uploads\/2024\/05\/Design-sans-titre-18.png","articleSection":["Actualit\u00e9s","\u00c9tudes","iligo"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.iligo.fr\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.iligo.fr\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/","url":"https:\/\/www.iligo.fr\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/","name":"iligo - Research Agency | Fin des cookies : Moins d\u20191 Fran\u00e7ais sur 10 se d\u00e9clare au courant","isPartOf":{"@id":"https:\/\/www.iligo.fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.iligo.fr\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/#primaryimage"},"image":{"@id":"https:\/\/www.iligo.fr\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/#primaryimage"},"thumbnailUrl":"https:\/\/www.iligo.fr\/wp-content\/uploads\/2024\/05\/Design-sans-titre-18.png","datePublished":"2024-05-16T07:46:41+00:00","dateModified":"2024-05-21T12:44:27+00:00","description":"M\u00eame si elle a \u00e9t\u00e9 \u00e0 nouveau d\u00e9cal\u00e9e, la fin des cookies tiers sur Google Chrome demeure un sujet d\u2019actualit\u00e9. Servant au retargeting et \u00e0 une","breadcrumb":{"@id":"https:\/\/www.iligo.fr\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.iligo.fr\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.iligo.fr\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/#primaryimage","url":"https:\/\/www.iligo.fr\/wp-content\/uploads\/2024\/05\/Design-sans-titre-18.png","contentUrl":"https:\/\/www.iligo.fr\/wp-content\/uploads\/2024\/05\/Design-sans-titre-18.png","width":1100,"height":728,"caption":"Design sans titre 18"},{"@type":"BreadcrumbList","@id":"https:\/\/www.iligo.fr\/fin-des-cookies-moins-d1-francais-sur-10-se-declare-au-courant\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.iligo.fr\/"},{"@type":"ListItem","position":2,"name":"Fin des cookies : Moins d\u20191 Fran\u00e7ais sur 10 se d\u00e9clare au courant"}]},{"@type":"WebSite","@id":"https:\/\/www.iligo.fr\/#website","url":"https:\/\/www.iligo.fr\/","name":"iligo - Research Agency","description":"Agence d'\u00e9tudes et conseil marketing","publisher":{"@id":"https:\/\/www.iligo.fr\/#organization"},"alternateName":"Research Agency","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.iligo.fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.iligo.fr\/#organization","name":"iligo","alternateName":"iligo Research Agency","url":"https:\/\/www.iligo.fr\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.iligo.fr\/#\/schema\/logo\/image\/","url":"https:\/\/www.iligo.fr\/wp-content\/uploads\/2018\/01\/iligo-logo.jpg","contentUrl":"https:\/\/www.iligo.fr\/wp-content\/uploads\/2018\/01\/iligo-logo.jpg","width":512,"height":512,"caption":"iligo"},"image":{"@id":"https:\/\/www.iligo.fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/iligo.fr\/","https:\/\/x.com\/iligo_research","https:\/\/www.instagram.com\/iligo_research\/","https:\/\/www.linkedin.com\/company\/2473085\/"]},{"@type":"Person","@id":"https:\/\/www.iligo.fr\/#\/schema\/person\/da2dff2534c57b6e865a140c3c2e7061","name":"Communication","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/edf4ede8d2127a73489be45ed90d082de9ed1a26ecd949be9e6c12edef37dbf5?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/edf4ede8d2127a73489be45ed90d082de9ed1a26ecd949be9e6c12edef37dbf5?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/edf4ede8d2127a73489be45ed90d082de9ed1a26ecd949be9e6c12edef37dbf5?s=96&d=mm&r=g","caption":"Communication"},"url":"https:\/\/www.iligo.fr\/en\/author\/comiligo\/"}]}},"views":2097,"_links":{"self":[{"href":"https:\/\/www.iligo.fr\/en\/wp-json\/wp\/v2\/posts\/69680","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.iligo.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.iligo.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.iligo.fr\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.iligo.fr\/en\/wp-json\/wp\/v2\/comments?post=69680"}],"version-history":[{"count":0,"href":"https:\/\/www.iligo.fr\/en\/wp-json\/wp\/v2\/posts\/69680\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.iligo.fr\/en\/wp-json\/wp\/v2\/media\/69981"}],"wp:attachment":[{"href":"https:\/\/www.iligo.fr\/en\/wp-json\/wp\/v2\/media?parent=69680"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.iligo.fr\/en\/wp-json\/wp\/v2\/categories?post=69680"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.iligo.fr\/en\/wp-json\/wp\/v2\/tags?post=69680"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}