{"id":82512,"date":"2025-12-18T11:52:03","date_gmt":"2025-12-18T10:52:03","guid":{"rendered":"https:\/\/www.iligo.fr\/?p=82512"},"modified":"2025-12-18T12:35:57","modified_gmt":"2025-12-18T11:35:57","slug":"iligo-au-micro-de-nrj-global","status":"publish","type":"post","link":"https:\/\/www.iligo.fr\/en\/iligo-au-micro-de-nrj-global\/","title":{"rendered":"iligo au micro de NRJ Global"},"content":{"rendered":"<h6><a href=\"https:\/\/www.linkedin.com\/company\/nrj-global\/posts\/?feedView=all\">NRJ Global<\/a> met en lumi\u00e8re, dans une r\u00e9cente<strong> interview publi\u00e9e sur LinkedIn<\/strong>, les insights cl\u00e9s communiqu\u00e9es par <a href=\"https:\/\/www.linkedin.com\/in\/jeromethellier\/\">J\u00e9r\u00f4me Thellier<\/a>, Directeur du p\u00f4le <em>Marketing Efficiency<\/em> chez <a href=\"https:\/\/www.iligo.fr\/en\/category\/actualites\/\">iligo<\/a>, autour du <strong>r\u00f4le strat\u00e9gique du m\u00e9dia radio-audio<\/strong> et notamment dans le secteur de la beaut\u00e9.<\/h6>\n<p>&nbsp;<\/p>\n<p>Cette prise de parole s&rsquo;inscrit dans la continuit\u00e9 de l&rsquo;\u00e9tude men\u00e9e depuis trois ans par iligo et NRJ Global, dont les enseignements ont \u00e9t\u00e9 partag\u00e9s lors de la premi\u00e8re \u00e9dition de <strong>Beauty Insights<\/strong>. Elle rappelle la capacit\u00e9 unique de l&rsquo;audio \u00e0 <strong>activer l&rsquo;imaginaire<\/strong>, <strong>renforcer la m\u00e9morisation<\/strong> et <strong>cr\u00e9er un lien de confiance durable<\/strong> entre les marques et les consommateurs.<\/p>\n<p>&nbsp;<\/p>\n<p>Une nouvelle illustration de la richesse des analyses issues de ce partenariat, au service de l&rsquo;efficacit\u00e9 des strat\u00e9gies m\u00e9dia.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Retrouvez l&rsquo;interview compl\u00e8te sur le LinkedIn de NRJ Global en cliquant<\/strong> <a href=\"https:\/\/www.linkedin.com\/posts\/nrj-global_le-m%C3%A9dia-radio-audio-miroir-de-confiance-activity-7406990870782033920-5nn9?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAAFQX9WMBEcwa4CYOdyCosuNCUhlQ6NHcs5o\">ici<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Ressources associ\u00e9es :<\/strong><\/p>\n<p><a href=\"https:\/\/www.iligo.fr\/en\/retour-sur-la-premiere-edition-de-beauty-insights-organisee-par-nrj-global\/\">Retour sur la premi\u00e8re \u00e9dition de Beauty Insights organis\u00e9e par NRJ Global<\/a><\/p>\n<p><a href=\"https:\/\/www.iligo.fr\/en\/iligo-lance-sa-solution-de-visualisation-des-insights-consommateurs-par-ia\/\">iligo lance sa solution de visualisation des insights consommateurs par IA<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>NRJ Global met en lumi\u00e8re, dans une r\u00e9cente interview publi\u00e9e sur LinkedIn, les insights cl\u00e9s communiqu\u00e9es par J\u00e9r\u00f4me Thellier, Directeur du p\u00f4le Marketing Efficiency chez iligo, autour du r\u00f4le strat\u00e9gique du m\u00e9dia radio-audio et notamment [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":82557,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[201,663,400],"tags":[],"class_list":["post-82512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","category-events","category-iligo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - 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