Creation of new service for consumers to complement the core business of the brand
By University of California San Diego
Researchers at the University of California San Diego have developed a mobile application that will eventually detect neurological diseases and disorders such as Alzheimer’s disease, ADHD (Attention Deficit Hyperactivity Disorder) and many others, through pupillometric measurements.
By Duke University
Researchers at Duke University have created EyeSyn, a program that allows to reproduce human eye movements, a very useful data to develop virtual reality and augmented reality programs that will be used in the metaverse. This is done while respecting people’s privacy since the programs use virtual eyes data and not human’s. The advantage of this innovation is that it does not require a lot of time and money to recruit and analyze eye movement data from hundreds of human participants. This then allows small companies to integrate the metaverse using EyeSyn virtual eyes directly, instead of going through many humans.
By Dilly Socks
To get 2 pairs for 1, the company Dilly Socks launched the #DillyGallopChallenge on TikTok, which consists of recording yourself galloping like a horse with socks on hands and feet. An original way to promote the new collection of socks of the brand.