improve people’s life

Societal approach of the brand in the innovative solution design. Willingness to take care of all citizens regardless of their daily lives

THE PACKET ROLLER

By Heinz

To avoid as much as possible the waste of sauce packets to season dishes, Heinz proposes a solution: The Packet Roller.

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WALTY THE SMART PLANTER

By WATRIC ENERGY RESOURCES

WALTY is a smart and autonomous planter, which will help you to watering your plants when you are not at home or when you simply forget to do it.

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ALL STYLES IN ONE SHIRT

By Harry Rosen

You cannot remember which shirts you have worn lately for your zoom meetings? Harry Rosen has found the greatest idea to your worries: all styles in one shirt, adopt the Green Screen Shirt!

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DISCOVER THE DIVERSE BEAUTY OF JEJU ISLAND

By Jeju Tourism Organization

Jeju Tourism Organization launched a revolutionary navigation service that, rather than providing the quickest path to a location, provides the most attractive route. The program is aimed to assist visitors to South Korea’s beautiful Jeju Island in making the most of their visit.

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MUSIC HELPS GET BACK IN THE RYTHME OF LIFE !

By SOLO

The Mood Modifier from SOLO is a tool that allows you to change your mood. The first mobile app that senses emotions and selects customized music to help patients re-establish a sense of normalcy in their lives.

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THE SNACKING REVOLUTION

By Lay's

Lay’s Potato Chips has launched a Google Chrome extension that senses the sound of crunching chips (or crisps for our UK friends) and automatically turns subtitles on for the YouTube video you are watching.

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Our Dream

By Ikea

Every person’s overall health and well-being depends on their ability to sleep. The aim of the IKEA Unemme campaign was to inspire Finns to sleep better and pay attention to getting enough and good sleep. A good night’s sleep is the first step toward a better daily life.

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What did you order?

By EasyJet X Deliveroo

EasyJet has launched a home-delivery trolley service that will see the airline’s uniformed cabin crew wheel an in-flight trolley right up to customers’ doorsteps.

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Build To Give with LEGO

By LEGO

As part of the campaign #buildtogive, LEGO and We Are Social have constructed a 3D-Tree that has to be filled with ornaments created by fans, that will be given to children in need of play all around the world.

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