improve people’s life

Societal approach of the brand in the innovative solution design. Willingness to take care of all citizens regardless of their daily lives

What did you order?

By EasyJet X Deliveroo

EasyJet has launched a home-delivery trolley service that will see the airline’s uniformed cabin crew wheel an in-flight trolley right up to customers’ doorsteps.

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Build To Give with LEGO

By LEGO

As part of the campaign #buildtogive, LEGO and We Are Social have constructed a 3D-Tree that has to be filled with ornaments created by fans, that will be given to children in need of play all around the world.

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Hum To Search

By Google

Google has created a new feature on their application in order to help people find a song by humming to their smartphone.

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Keep Living

By Memories

Memories has launched a new feature on its application that allows people to enter a message that can be read in no time by family and friends. The message behind it is to help people to regroup their most cherish memories somewhere safe to be consulted forever.

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R U OK? : A life-changing conversation!

By R U OK?

The non-profit organization “R U OK?” is using an interactive JC Decaux panel that works with voice recognition to create conversations in order to help people that have been struggling with loneliness and other mental problems.

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Our Lifesaver

By Volvo

To help victims of heart attack, Volvo decided to equip its vehicles with an AED and to connect it to the national emergency call system. This way Volvo’s drivers can help victims in allotted time before irreversible damages.

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#StayNoisy

By Bose

« Noise-O-Meter » developed by Wunderman Thomson Dubai, measures the ambient noises and converts it into discount coupons for the Bose noise cancelling headphones 700. This way people from United Arab Emirates can work from their home quietly during the pandemic.

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The comeback of Uber self-driving cars

By Uber

2 years after Uber suspended all its self-driving car tests following the fatal accident of a pedestrian, the brand resumes their tests in San Francisco s streets. Uber is using new technologies in order to improve the detection and the tracking of pedestrians as well as cyclists. The self-driving cars will cruise city streets during daylight hours, each staffed by two front-seat safety drivers. The main objective is to make those self-driving cars safer than before.

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3D printed bones

By Particle3D

Particle3D new technology allows surgeons to replace their patients destroyed or surgically removed bones by 3D patient-adapted bio-ink printed bones. Particle3D had worked in collaboration with surgeons to provide implants specifically adapted to each patient by using their personal CT (computed tomography) data. This improves the outcome for the patient as the implant provides exact anatomic repair as well as a reduction of time for the surgeon. Indeed, he doesn’t need to manually adjust implants during surgery.

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