By Hyundai Motor Group
Hearing-impaired people drive too, they are very careful and have extremely low accident rates. However, their problems still persist: they are too dependent on their sight and touch senses, and direction and different sounds may be misinterpreted while driving. Hyundai created “Quiet Taxi”, a car equipped with Audio-Tactile conversion and audio-visual conversion technology that can transform car horns, distance from obstacles and other external audio information into vibrations and LEDs lights on the steering wheel.
By Burger King
In our days where people are surrounded by advertising, getting audiences to listen & engage with a TVC is a struggle. However, voice search through smart devices like Google Home is seriously disrupting the ad world. And those voice activated devices are gaining adoption within US House-holds, with many keeping these devices in their living rooms near their TVs. Burger King saw the chance to win people’s attention back to their TVC by “hacking” those smart devices.
By Ministry of Communications and Technology of Colombia
The Ministry of Communications & Technology of Colombia wanted equal information access across its country where 90% of the territory is still rural with low rate of penetration of internet. They came up with the project “My Line” to allow people to have access to information on the internet via a standard phone without internet connection, thanks to Google Assistant.
By Eitb - Euskal Irrati Telebista
Yournalist is an application developed by the Spanish television channel EITB. It is the first application which allows audience to verify news reliability in real time wtih information with various editorial-angles. The application works as Shazam. It sends in real-time information to Watson, the artificial intelligence of IBM, in order to identify The various sources related to the same subject.