A CULTURE OF INNOVATION

Because digital is now part of every aspect of our daily lives, understanding consumer habits and attitudes and measuring marketing levers cannot be done without taking it into account. This means constantly innovating and rethinking our solutions to address new challenges.

 

iligo is particularly recognised for innovation: the agency has won an award at every edition of the Trophées Etudes & Innovations since they were launched in 2016 and in every category, receiving 15 awards including for protocols developed with Google, Twitter, Publicis…

Our research solutions

(Innovation, Communication, Consumer Research)

#1 CONSUMER RESEARCH

Solutions to better understand consumer habits and attitudes, both in who they are and in what they do. An approach that helps brands position their offer more effectively in their target market.

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#2 COMMUNICATION RESEARCH

Solutions to better measure the impact and influence of marketing levers, from touchpoints to digital, including emotions. An approach to measure your investments more accurately in a world where ROI has become essential.

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#3 INNOVATION RESEARCH

Solutions to measure the potential of new products and services for brands and organisations. An approach that supports them throughout their evolution and innovation process.

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OUR CLIENTS

Our latest studies and barometers