iligo at the IREP Media Seminar 2010
On December 7, 2010, iligo and Express Roularta will open the first session of the IREP Media seminar by presenting an exclusive study on information.
Titled «Without information: are we nothing? A study on new modes of information consumption» The study is based on qualitative online monitoring and quantitative fieldwork with 1001 individuals.
How do citizens access information today? What is the real impact of new media on information consumption? Do new media truly create unprecedented information consumption experiences? What are the consequences for journalists and brands in their relationship with information?
