iligo on NRJ Global
NRJ Global, in a recent interview published on LinkedIn, highlights the key insights shared by Jérôme Thellier, Director
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Opinion piece – Understanding attention
In an environment saturated with messages, capturing attention has become a major strategic challenge for brands. But observing this
Gen-AI Barometer in the spotlight
This week, the new Gen-AI Barometer, an exclusive study by iligo, was presented at The Future of Brands Paris event.
Key takeaways from our presentation at the Media Leader Café
This morning at La Samaritaine, The Media Leader brought together the DOOH ecosystem for a special edition of its Media event.
iligo will be speaking at "The Media Leader café – DOOH edition"«
The Media Leader is organizing "The Media Leader Café" at La Samaritaine on December 11, 2025, starting at 8:30 a.m.
The Future Of Brands – Exclusive study by iligo «Gen-AI»
We are delighted to announce the participation of Céline Pasquier, Associate Director of iligo, in the 2025 edition of The Future of Brands,
iligo is participating in the IREP event: «The Essentials of Advertising Effectiveness»
IREP is organizing a webinar presentation of its new publication «The Essentials" on Thursday, November 27, from 5:00 PM to 6:30 PM.
Focus on cross-channel effectiveness at the IREP Forum
On November 18, 2025, the IREP Forum will be held, a conference that brings together advertisers, media agencies and experts to discuss the
13/11/2025
Retail Media Barometer 2025: What developments?
The iligo Retail Media Barometer has been tracking the perception of Retail Media, its innovative nature, and its
06/11/2025
The metaverse: a known virtual world that has failed to be used effectively.
Three years after its media debut, the metaverse remains an innovation that is more known than adopted. According to our new edition of the Metaverse Barometer