Iligo studies presented by DOOH retail players at the special DOOH Retail Media Forum

On Wednesday, February 1st, the Retail Media forum special DOOH took place, providing an opportunity to discuss the rise of digital signage directly at points of sale.

During this event, Gregory Mialhe, from Retailink (by Fnac Darty) and Laetitia Milochau-Nadal from Médiaperformances both cited studies carried out by iligo on Retail Media issues.

iligo is pleased to be a full-fledged player in the sector and hopes to continue supporting many clients!