01/12/2013
in News
iligo talks about mobile life journals at the IREP media seminar
As part of the IREP media seminar, iligo presented its approach to mobile tools on Tuesday, December 3rd.
News
30/11/2013
in News
iligo is studying the target audience of young seniors… by interviewing their children!
For the advertising sales division of the Mondadori group, publisher of Pleine Vie, a monthly magazine with a circulation of over 700,000 copies, iligo
23/10/2013
in News
iligo methodology: The Consumer Journey Score
Piloted for six months at iligo, the Consumer Journey Score study aims to deepen understanding of touchpoints
10/10/2013
in News
Value & Values: iligo for Screens & Media
The agency Ecrans & Media and iligo presented yesterday the results of Value & Values: a study that allows
09/10/2013
in News
iligo for Mondadori Advertising: Consumer Journey Fashion & Beauty
iligo conducted two studies on the role of media touchpoints for Mondadori Publicité.
25/09/2013
in News
Urban dwellers and restaurant booking sites
This new installment of the "Perspectives on the Contemporary Consumer" research series focuses on booking websites.
11/09/2013
in News
Urban Dwellers and Collaborative Consumption – 2nd Edition
Six months ago, through its series of studies "Perspectives on the Contemporary Consumer," iligo focused on the uses and
28/08/2013
in News
iligo barometer: the French and Social TV – part 4
Since October 2011, iligo has been analyzing the perception, uses, and especially the evolution of the French relationship with Social TV.
28/08/2013
in News
iligo barometer: The French and digital tablets – 6th edition
For the past three years, since the launch of the first digital tablet by Apple, iligo has established a biannual barometer measuring
03/07/2013
in News
Mondadori Publicité & Totem: Dare to Trust!
For its 6th edition, Mondadori's Totem study offers its diagnosis and analysis of brands through various criteria which