Because digital is now everywhere in our daily lives, understanding consumer habits and attitudes, and measuring marketing levers cannot be done without taking digital into account. This means that we need to innovate and constantly rethink our solutions to meet new challenges.
iligo is particularly recognized in the field of innovation since the agency has been awarded every edition of the Trophées Etudes & Innovations in all categories since their inception in 2016, receiving 15 awards including protocols with Google, Twitter, Publicis…
Solutions to better understand the uses and attitudes of consumers, whether in their way of being or doing. An approach to better position its offer in relation to its target market
Solutions to better measure the impact and influence of marketing levers, from measuring touch points to digital, including emotions. An approach to better measure its investments in a world where ROI is becoming imperative.
Solutions to measure the potential of product and service innovations for brands and organizations. An approach to accompany them in an evolution and innovation process.
iligo témoignera au sujet des solutions iligo pour mesurer les campagnes locales.
Cette 2ème édition de la perception et de l’intérêt des Français vis-à-vis des mondes virtue
Médiatransport et iligo ont demandé aux Franciliens leurs avis au sujet de l'utilité de la public
iligo devient sponsor de l'IREP, permettant de soutenir la recherche dans les études publicitaires,
L'Union des Marques a publié des guides au sujet de la communication responsable. Olivier Goulet y
Toute l’équipe d’iligo tenait à vous adresser ses meilleurs vœux pour cette nouvelle année 2