In our days the digital is everywhere in our daily life: we cannot neither fully understand consumers’ behavior and attitudes, nor measure the marketing levers without taking into account the digital. Thus, this entails the need to innovate and constantly rethink our solutions in order to respond to new issues.
iligo is particularly recognized in the field of innovation since it is the only research agency ranked among the Top 500 French Tech companies by FrenchWeb 2017 & 2018. iligo is also the most awarded research agency during the 2016, 2017 & 2018 Etudes & Innovations Awards by Offremedia / Syntec Etudes, especially for its protocols with Google, Twitter, Publicis …
#1 CONSUMER RESEARCH
Solutions to better understand the usage and attitudes of consumers, whether in their way of being or doing things. Thus, an approach to better position its offer in terms of its target market.
#2 COMMUNICATION RESEARCH
Solutions to better measure the impact and influence of marketing levers, ranging from the measurement of contact points, through measurement of emotions, to digital effectiveness. An approach to better evaluate its investment in a world where ROI becomes imperative.
#3 INNOVATION RESEARCH
Solutions to measure the potential of product and service innovation of brands and organizations. An approach to support companies in a process of evolution and innovation.
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15 January 2020Aujourd’hui, le O a disparu de notre logo #MissingType
L’occasion de rappeler que les lettres A, B et O peuvent faire la différence. #MissingType
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14 January 2020Valeur des Marques / Valeur des Medias : l’étude Value & Values récompensée au Grand Prix des Agences Media
L’étude Value & Values récompensée au Grand Prix des Agences Media
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18 December 2019Iligo mesure l’impact des nouveaux écrans publicitaires de TF1 Pub
Pour répondre à la problématique de saturation publicitaire souvent ressenti par les individus, l
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3 December 2019La Grande Accélération : une étude sur les nouveaux comportements de consommation par iligo pour le Groupe Marie Claire
La Grande Accélération : une étude sur les nouveaux comportements de consommation par iligo pour
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15 November 2019Trophées Études et Innovation 2019, iligo toujours là !
Pour la 4e année consécutive, iligo est primé aux Trophées Etudes et Innovation Offremedia-Synte
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28 October 2019FW500 Edition 2019, iligo présent !
Cette année encore, iligo reste classée dans le FW500, de FrenchWeb, le magazine qui établit un p