In our days the digital is everywhere in our daily life: we cannot neither fully understand consumers’ behavior and attitudes, nor measure the marketing levers without taking into account the digital. Thus, this entails the need to innovate and constantly rethink our solutions in order to respond to new issues.
iligo is particularly recognized in the field of innovation since it is the only research agency ranked among the Top 500 French Tech companies by FrenchWeb 2017. iligo is also the most awarded research agency during the 2016 & 2017 Etudes & Innovations Awards by Offremedia / Syntec Etudes, especially for its protocols with Google, Twitter, Publicis …
#1 CONSUMER RESEARCH
Solutions to better understand the usage and attitudes of consumers, whether in their way of being or doing things. Thus, an approach to better position its offer in terms of its target market.
#2 COMMUNICATION RESEARCH
Solutions to better measure the impact and influence of marketing levers, ranging from the measurement of contact points, through measurement of emotions, to digital effectiveness. An approach to better evaluate its investment in a world where ROI becomes imperative.
#3 INNOVATION RESEARCH
Solutions to measure the potential of product and service innovation of brands and organizations. An approach to support companies in a process of evolution and innovation.
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18 June 201850 ans Pub TV : publiphile ou publiphobe ?
Les Français sont-ils publiphobes ou publiphiles 50 ans après le début de la publicité en télé
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12 June 2018Les Français et les assistants virtuels
68% des Français trouvent les assistants virtuels intéressants pour aider à remplir des formulair
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23 May 2018iligo sélectionnée à l’IIeX North America
iligo interviendra lors de la prochaine édition de l' IIeX North America en juin prochain pour parl
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17 May 2018Le sommeil des Français, un accompagnement iligo pour Bultex
49% des français déclarent bien dormir. C'est l'un des résultats de cette étude iligo pour Bulte
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5 April 2018Nouvelle offre de poste chez iligo !
Dans le cadre de notre développement, nous recherchons actuellement un/une Marketing Research Consu
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5 April 2018Conférence iligo & Le Groupe La Poste au Printemps des Etudes
Retour sur l'expérience et la stratégie de marque via les assistants virtuels, et le mix entre int